We pledge to donate 100% of the profits from our brand new gentle dog shampoo bar to the Beagle Freedom Project to fight against animal testing and make the world a better, safer and healthier place for both animals and people alike.

The Beagle Freedom Project is the world’s leading organization for rescuing and rehoming animals that have been used in experimental research and is fighting to change lab testing laws. Since 2010, they have stood ready to rescue, rehabilitate, and repeat.

Their mission to help animals in captivity and give them a chance at freedom is one we at Truth & Love Beauty are passionate about. We believe that cruelty-free should be a standard in our industry and that no animal should ever suffer so that we can have another shampoo, cosmetic, or cream.


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